Why Hiring a Social Media Manager is Crucial for Your Athlete's Success
Teressa Johnson Pasch Teressa Johnson Pasch

Why Hiring a Social Media Manager is Crucial for Your Athlete's Success

Hiring a social media manager ensures your athlete's online presence becomes a powerful tool for exposure and opportunity. From handling posts and hashtags to creating impactful interactions, a manager optimizes every detail, allowing athletes to focus on their goals while ensuring their talent reaches the right audience.

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Expert Tips for Creating Killer Social Media Bios on X and Instagram
Teressa Johnson Pasch Teressa Johnson Pasch

Expert Tips for Creating Killer Social Media Bios on X and Instagram

Your bio is your first impression—make it count! Here’s how student-athletes can create standout social media profiles that grab recruiters’ attention.

  • Start Strong with Keywords

Showcase your sport, achievements, and skills. Think “All-State Wide Receiver | Speed & Agility Expert.”

  • Show Your Personality

Add a motivational quote, unique hobbies, or a detail that makes you memorable. Example: “Future Sports Scientist” or “Passionate About Coaching Kids.”

  • State Your Goals

Share where you’re headed, like “Aspiring NCAA Athlete – Class of 2025.” It shows focus and ambition.

  • Add Links for Impact

Include highlight reels, stats, or a portfolio to boost credibility. Recruiters will check them out!

  • Keep It Polished

Use clean grammar and minimal emojis while staying professional. Small details make a big impact.

Every word matters! Update your bio regularly to reflect your growth and keep your contact details front and center for scouts to find you fast.

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The Value of Branding for Your Student Athlete
Teressa Johnson Pasch Teressa Johnson Pasch

The Value of Branding for Your Student Athlete

Having a social media manager can greatly benefit your child's personal branding efforts. Not only do they have the expertise and knowledge to navigate the ever-changing landscape of social media, but they also have valuable connections and resources that can elevate your child's brand.

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What Is Social Media Management and Why Does Your Student Athlete Need It?
Teressa Johnson Pasch Teressa Johnson Pasch

What Is Social Media Management and Why Does Your Student Athlete Need It?

What Is Social Media Management?

Simply put, social media management is the process of creating, monitoring, and optimizing social media accounts to achieve specific goals. For student athletes, these goals might include boosting visibility to college recruiters, building a personal brand, or maintaining a professional and polished online image.

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The Benefits of a Strong Social Media Presence for Student Athletes
Teressa Johnson Pasch Teressa Johnson Pasch

The Benefits of a Strong Social Media Presence for Student Athletes

Want to stand out to recruiters? Start with your social media.

Social platforms are a game-changer for student athletes. They help showcase your skills, build your personal brand, and connect with recruiters everywhere. From posting highlight reels to sharing your training grind, it’s a powerful way to take control of your athletic future.

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